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SAS to Open 35 Business Class Lounges
SAS is rolling out 35 new business class lounges across Europe and North America to lift its premium experience.
Scandinavian Airlines (SAS) announced on September 18, 2025 that it will open 35 new business class lounges, with the first venues due to open in late 2025. The airline says the initiative is designed to improve connectivity and comfort for travellers as competition in transatlantic and intra‑European markets intensifies.
The rollout spans airports in both Europe and North America and will target leisure and corporate flyers. SAS frames the programme as part of a broader focus on premium services: upgraded seating areas, refreshed food and beverage offerings, and investment in digital features intended to speed check‑ins and lounge access.
SAS business class lounges: what to expect
Details on exact airport locations and membership rules are still pending. SAS says the lounges will emphasize a Nordic design language, practical workspaces and improved connectivity. Digital services are highlighted as a core element — think faster Wi‑Fi, app‑based entry and real‑time wait updates — all meant to streamline the pre‑flight experience for busy travellers.
- SAS business class lounges will offer upgraded seating, food, digital services and better connectivity for premium passengers.
From a strategic perspective, the rollout is timely. Airlines across the North Atlantic have been enhancing premium products to capture corporate accounts and higher‑yield leisure demand. By investing in physical lounge space and digital services, SAS aims to differentiate its brand and improve loyalty retention while preparing for peak winter and summer travel seasons.
Passengers should watch SAS communications and the carrier’s website for city‑by‑city opening dates and access rules. Early openings are expected in late 2025, with the full programme being phased in over the following months. For frequent travellers, the expansion could mean more consistent pre‑flight options on SAS routes connecting Scandinavia with Europe and North America.
