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Global aviation news tracker
Global aviation news tracker

Safran Seats and Acumen have teamed up to reimagine business class for ANA’s 787‑9.
On June 19, 2025, Safran Seats and British studio Acumen revealed THE Room FX business class seat for All Nippon Airways (ANA) Boeing 787‑9 aircraft. THE Room FX emphasizes advanced ergonomics, privacy doors and customizable lighting as core features aimed at improving comfort on long‑haul sectors.
The announcement highlights how cabin manufacturers and designers are racing to give airlines fresh premium products that stand out. Safran Seats, a long‑standing supplier to the industry, and Acumen focused this collaboration on passenger wellbeing and personal space without sacrificing a clean, modern aesthetic.
Rather than a radical layout overhaul, the designers concentrated on three passenger‑facing areas: individual privacy, adaptable mood lighting and seat ergonomics. For travelers, the result promises a quieter, more private experience; for ANA, the package offers a point of differentiation as carriers compete for high‑yield flyers.
Details such as seat density, cabin maps or retrofit versus new‑delivery fit have not been published in the source report. Still, the reveal is consistent with a wider trend: airlines increasingly invest in cabin interiors to influence booking choice, loyalty and onboard satisfaction.
Expect more visuals and specifications from Safran and Acumen as commercial rollout plans or cabin mockups become public. For now, THE Room FX gives a clear signal that business‑class innovation is as much about personal space and lighting as it is about technical specification.